“Nitric oxide and inflammation: The answer is blowing in the wind": For almost a decade, researchers from Sweden's Karolinska Institute had a private internal contest around embedding Bob Dylan references in their scientific writings, and now they've opened up the challenge.
"It’s important that the quote is linked to the scientific content, that it reinforces the message and raises the quality of the article as such, not the reverse," one of the scientists said.
"Scientists Are Sneaking Bob Dylan Lyrics Into Their Writing" (Smithsonian)