BBC TV channel offers programming for pets

From the Guardian: Pet TV "is being billed by the BBC as an attempt to find out what sort of TV programmes, sounds and images animals respond to. The interactive TV service will consist of a looped series of images and sounds, including clips of snooker balls rolling across the green baize, frisbees flying through the air, cat toys and cartoon characters such as Top Cat." Link (Registration required, unless you use the wonderful bugmenot.com) (Thanks, Carlo!)