Riunite. On ice. Who were they trying to sell this wine? These ads had me cracking up as a child. Were yodelers, robots, and folks with made-up but pretty racist accents really lacking the right choice in pink wine?
1984 Riunite "On Ice" Wine TV Commercial
Wine on ice is a thing I rarely see, but when I do the people drinking it are generally on an airplane and headed to a good time. The 1980s jingle is the one that seems to come to mind with my contemporaries.
Evidently the Box Wine Revolution did not kill Riunite. They have a website and show some fairly recent awards from San Diego! San Diego is a city revered for their ComicCon, large warships, and proximity to Tijuana, Mexico! So, lets drink up!
