McDonald’s is to cut a certain high-calorie item of junk food from the Happy Menu marketed to kids: cheeseburgers.
“We hope these actions will bring more choices to consumers and uniquely benefit millions of families, which are important steps as we build a better McDonald’s,” Chief Executive Officer Steve Easterbrook said in the statement.
After child obesity rates in the U.S. almost tripled since the 1970s, McDonald’s is seeking healthier ingredients while trying to boost its image with more environmentally friendly packaging.
For those who appreciate the inherent absurdity of trying to make McDonald’s a place of health and youthful wellbeing, a classic Onion story is always worth revisiting: McDonald’s Drops ‘Hammurderer’ Character From Advertising.