Abu Musa in South Boston hates 7-Eleven so much he decided to compete with his own store, and has called it 6-Twelve. But he didn’t always hate 7-Eleven – in fact he used to own one.
When he first opened his own 7-Eleven in 2005, it was great. But after six years of a thriving business, a new field consultant came into the picture, and everything went downhill from there.
According to The Boston Globe:
It is a twisted saga that involves personality clashes, corporate oversight, and expensive legal proceedings, and it first got nasty when Musa took a very particular opinion on a 7-Eleven product line.
He thinks 7-Eleven’s hot foods are kinda gross.
The hot dogs and taquitos were bad enough, he says. “They’d sit there on the rollers, no one would buy them, and every day I would throw out $200 to $300 worth of food that I had to pay for.”
Musa tried to discontinue the hot food, but instead, the field consultant “forced him to become the first store in the area to start offering pizza and chicken wings.” And he was told he would have to hire an extra employee to handle the hot food.
“7-Eleven didn’t treat me as a partner anymore,” Musa says. “They treated me as a slave.”
So rather than put up with the miserable 7-Eleven politics, he ditched the chain store and started his own. The inside looks similar to a 7-Eleven, but without, of course, the hot food. And no, the hours are not 7AM to 11PM, but rather, 6AM to 12AM. That’s the spirit!
