Karl Stefanovic: “The Daily Mail has a long, despicable track record of denigrating women, of ridiculing women, of objectifying women.”
A London tabloid, the Daily Mail has become wildly successful on the web over the last decade. Beyond the bigotry, its practices (nakedly untrue and plagiarized stories, amateurish editing of photographs, comical yet effective exportation of British tabloid stock stories to new markets) put it at the heart of everything that’s gone wrong with news, yet place it almost beyond criticism.
It revels in the fact it has no real credibility, because that sort of thinking only matters to people who remember. But the magic of Daily Mail content is that it’s about the world it creates for readers to sink into now, the drug of gossip without the moderation of truth or memory. Today water causes cancer. Tomorrow it cures it.
Most tabloid writers I’ve met hate their audience: think of the empty, smirking contempt of a character from a Richard Curtis comedy. I’d say it was a British thing, because it’s the sneer talk that the marginally middle-class have for working-class people who make more money than them (think: drunks writing for plumbers) but the formula was internationalized so fast and so well it can hardly be that.
Stefanovic famously revealed in an interview that he wore the same suit every day for a year without anyone remarking upon it, unlike female colleagues who receive criticism if they repeat an outfit even twice.