The average price of a US movie ticket hit $8.72 during 2016’s second quarter, the highest they’ve ever been — in possibly related news, ticket sales were down 9.5% in the same period.
Prices were pushed up by premium charges levied for 3D and IMAX screenings.
The latest numbers also represent a 1.7% hike from the first quarter average of $8.58 a ticket, as well as a 1.4% increase from the year-ago average of $8.61. Of course, most moviegoers in major cities such as New York and Los Angeles, where prices routinely top $10, would see that average price as a relative bargain. But these figures are culled from national ticket prices, not only from urban areas.
Movie Ticket Prices Hit Record High
[Brent Lang/Variety]
(via Concurrent Media)