Boing Boing Staging

Is this the saddest brand tweet ever?

Caity Weaver spotted that Sure Deodorant had inaugurated a poll in which not a single person voted.

Things are looking up, though: a person voted in the latest poll, delivering victory to “Eat Better” in a choice of things one can accomplish this week. If you are a fan of Sure’s mid-range unisex deodorizing protection, or just feeling sorry for an underfunded branding effort on Twitter, you can follow them at @SureDeodorant and participate in the next exciting poll.

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