Australia’s Alcohol Beverages Advertising Code has banned the Woolworths grocery from selling Homer Simpson’s favorite beverage Duff Beer because “it will be instantly recognisable and highly appealing to children and young people under the legal drinking age,” according to a complaint filed with the organization.
From the Sydney Morning Herald:
The ABAC upheld a complaint made by the Alcohol Policy Coalition, a collaboration of health agencies, which had been lodged in June.
The group’s letter to the ABAC cited several posts to social media, but the core of its complaint was the association with The Simpsons, which has long been popular among Australian children and young adults.