Arunachalam Muruganantham is an inventor who came up with a way to make sanitary pads available to women in rural India (and give local village women a source income in the process). We take them for granted in the West, but pads can be life-saving, writes Emily Bazelon at Slate. That's because without sanitary pads, women use whatever absorbent material they have handy and they don't often have a great way to disinfect that material when they reuse it.
Muruganantham's story of invention took more than four years and, at one point, got him branded as a pervert when neighbors caught him wandering around the village with a football bladder full of goat's blood under his clothes (part of an attempt to test the absorption rate of different materials).
You can read about him on Slate, or watch him tell his own tale in a talk at TEDxBangalore. Here, truly, is a man with a good attitude towards menstruation.