The stunning packaging design for Arduino products
Mark Frauenfelder
One the highlights of Maker Faire for me was meeting Massimo Banzi, the co-founder of the Arduino project. He’s very friendly and we had a nice time talking about design. I also enjoyed meeting Luisa Castiglioni, his girlfriend. She’s a writer for a number of design magazines, including Domus. (Here’s an article she wrote for Domus about makers in the Italian design world.)
Massimo brought with him to Maker Faire samples of the new packaging for Arduino’s line of products, and they are beautiful. There were designed by Todo studio, which is run by Giorgio Olivero. Massimo was Giorgio’s professor at the Interaction Design Institute in Ivrea, Italy.
