Former Warner Music CTO: Of course leaked albums drive sales!

Cory Doctorow 10:45 am Mon May 21, 2012

On Twitter, former Warner Music CTO Ethan Kaplan greets the "surprising" news that file sharing of pre-release albums drives demand with acerbic and admirable sarcasm: "Let me simplify this answer: YES IT LEADS TO MORE SALES. DEMAND = DEMAND W/ $$$$$$ IF PRODUCT GOOD."

Simplified further: MUSIC BUSINESS (RECORDED): your product isn't diamonds mined from a secret mythical land.

And beyond broadband/napster/whatever, what hurt you the most is PEOPLE FIGURED THAT OUT. Cynicism caught up with you.

Ethan's one of the good'uns.

Former Record Label Exec Ethan Kaplan: Duh, Of Course More File Sharing Leads To More Sales

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