How the US Postal Service sells you to junk mailers

Rob Beschizza 8:24 am Wed Jun 1, 2011

"Leverage life triggers" with the USPS's automated mailing system of the future!

Last month, the United States Postal Service required the use of "Intelligent Mail" barcodes to qualify for automation delivery prices. Here's how they pitched the system to mass-mailers: with a bizarre science-fictional representation of the junk mail control center of tomorrow, complete with Minority Report-style user interfaces and huge totemic representations of USPS barcodes on the walls and floors.

Sent to BB anonymously, the video is about 3 minutes long. I can't decide which is my favorite part: the scenes where actors stab inaccurately at virtual displays they cannot see; the dehumanized 3D models showing the "address quality" of individual homes in a neighborhood; or the knocked-off luxury sunglasses and handbag worn the by the lady worthy of targeted marketing.

U.S. is investigating claims that TikTok violated children's privacy

The FTC and the Justice Department are investigating claims that TikTok, the popular social media app with close ties to China, violated a 2019 agreement to protect children's privacy. READ THE REST
CCPA: California to enforce new digital privacy law starting today, despite calls for further pandemic delay

New data privacy law took effect in January, with a six-month grace period READ THE REST
IRS says it bought in to location database for millions of US cellphones to track tax crime suspects

The United States Internal Revenue Service says it purchased access to a marketing database that offers location data for millions of US cellphones, so the IRS can identify and track… READ THE REST
Short Post, just one paragraph

Dessert cheesecake wafer bear claw fruitcake. Fruitcake chupa chups donut candy canes marzipan. Apple pie sweet roll tart chocolate cake macaroon marshmallow carrot cake gummi bears sweet. Pastry sugar plum… READ THE REST
Save 50% on a 1-year subscription to Dashlane's premium password manager

We all know vital information about ourselves and our private digital accounts can be compromised by cybercriminals. However, many would be frightened to know just how compromised they and their… READ THE REST
The Bite Helper removes the itch of a mosquito bite in seconds

While mosquitoes have certainly earned their title as the deadliest animal on earth, their impact on most of our lives is usually a lot less consequential. But even though they… READ THE REST