Back in 2007, I blogged about The Middleton Family at the New York World’s Fair, Westinghouse’s 55-minute feature promoting the the 1939 New York World’s Fair as a great place to go learn about TV, robots, and the evils of Communism.
Now, on the Vintage Ads group, an unfortunately low-rez version of one of the print ads that inspired the film, including some astounding ad copy:
Here’s a family of folks you know — friends who live just around the corner from everyone. Doing the Fair — because that’s what everyone is doing this year. Thrilled by its beauty . . . amazed at its wonders . . . the Middleton Family, from Everywhere, U. S. A. !
There are Babs and Bud, overflowing with the exuberance of 18 and 14 . . . romping through Wonderland like two kittens across a rug. There are Father Tom and Mother Jane, trying unsuccessfully to be calm and judicious about it all. And there’s Grandma, whose eyes, bright with the memories of other Fairs, grow brighter still with the vision of a new Tomorrow for her dear ones.
Watch the pages of your favorite magazines for the diverting adventures of this lovable family. Better still, join them in person at the Great Court of the Westinghouse Building. A warm welcome awaits you — and a fascinating exhibit of electricity’s greatest marvels.
(Click through at the jump to see the movie)
The Middleton Family, from Everywhere, U. S. A. !