Edun, pronounced like the Biblical garden but trendily misspelled, is a fashion line created by U2 frontman Bono with wife Ali Hewson. The brand’s stated intent was to help jump-start native African manufacturing, and make “made in Africa” fashionable while combatting poverty through commerce. A noble ideal! Just one problem: according to this Wall Street Journal article, Edun now does nearly all of its manufacturing in China.