Sotheby’s auctions in London New York is selling off Atari’s marketing archives, chock full o vintage console gaming goodness. The lot is expected to go for $150K-$200K.
An extensive archive of original marketing materials (as detailed below) from the “Golden Age” of Atari, ca. 1981 to 1983, comprising more than 2,000 items of widely varying sizes and formats, including manuscript memorandum, internal specification guidelines, original sketches, blue lines, mechanicals, proofs, color separations (including acetates), and screen diagrams; the archive is mostly related to marketing materials for Atari games and game consoles, especially boxes and manuals, but includes some early design and graphic work for specific game characters and components; the archive contains mostly English-language materials, but proofs and mechanicals for cartons and manuals in French, German, Spanish, and Italian are also present. The whole archive organized into approximately 135 large file folders for graphic materials.
Link to Sotheby’s site (registration required, Bugmenot has plenty of fake logins)
(Thanks, John!)