Boing Boing Staging

Mind-bogglingly depressing women's magazine from 1966

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John from A Hole in the Head blog has scanned some pages from a stack of old magazines called Woman’s Household that he picked up at a garage sale. His commentary on this excruciatingly bleak and hopeless publication is wonderful.

At first glance they just looked like your run of the mill woman’s recipe and crafts magazine, but with each one I picked up I was stunned; I had never seen such despair wrapped up in so much yarn. The woman running the sale, gave them all to me for a dollar, saying “Take them all, they are just going in the garbage.”

“Woman’s Household” was a monthly crafts publication which sold for 25 cents an issue. Their slogan was “Meet Other Friendly Woman Just Like You”. The key phrase being ‘just like you’; middle aged women isolated in small towns across America.

Link (Thanks, Graeme!)

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