David Goldenberg says:
Not that it's particularly related to the discussion of the animation behind Monster House, but I thought you guys would be interested in how the Monster House PR folks twisted a review from the NY Times into blurb fodder:
A.O. Scott, The New York Times: " 'Monster House' is the best child-friendly movie of the summer so far…smartly written and a lot of fun."
Actual line: "If I say that 'Monster House' is the best child-friendly movie of the summer so far ('Ant Bully' and 'Barnyard' will expand the competition in the next few weeks), it may sound like extravagant praise—or maybe like faint praise.